Returning to Hanoi — Preparing a Collection for the First A.D.Deertz Shop

In 2010 I had just signed a lease on a small space on Torstrasse in Berlin Mitte — not entirely planned, but the opportunity was there and I took it. The shop needed a collection. Fast.

Fabric sourcing in Hanoi, Vietnam — A.D.Deertz first collection

I had fabric stock in Bangkok from two years of working there, but my production had fallen through. So I put the fabric on a truck through Cambodia and into Vietnam, and went back to Hanoi. I stayed with my friend Thao — designer of Kilomet109, someone I had worked with a lot before and who is family.

Fabric stock for the first A.D.Deertz collection, Hanoi Vietnam

Working with the Hanoi production team — A.D.Deertz first collection

Tailors sewing the A.D.Deertz collection for the Berlin shop, Hanoi Vietnam

Túan, the tailor, impresses me in many ways — he is so sharp, and judging from his productivity it seems his day has 27 hours instead of 24. In a few weeks he took care of the entire production. It was not the most organised way to open a store. But the collection was ready, the shop opened.

Wibke Deertz with Túan, tailor for the first A.D.Deertz collection, Hanoi